mkt243

chpter 10

pricing objectives
1) profit oriented pricing objectives
  - profit maximization
2) sales oriented pricing objectives
 - market share
3) status quo pricing objectives
 - maintain existing price

strategies a price for a new good or service
-penetration pricing
-price skimming
-status quo pricing

pricing line
-setting prices for the entire line of products rather than for a single component of the line

relationships among product lines
-complementary products
-product substituties
-neutral relationship

ya badratim...

alhmadulillah...

telah lama berakhir

setiap nafas dihembuskan
setiap kata-kata disusunan rapi
setiap ungkapan diungkap
setiap ayat dioleh
setiap susunan di baiki
setiap ceria akan murung
setiap nadi akan henti
setiap ucap akan dibalas
setiap tingkahlaku akan di rakam
setiap apa yang dilafazkan akan ku ingati
setiap apa yang berlaku menjadi pedoman